The 2024 Nantou World Tea Industry Expo, which has been held for 15 years since its first session in 2010, takes “Rich Love and Honey” as the theme of this year, with the homonym of “rich tea and good rhyme”, representing the meaning of the Year of the Dragon of the Chinese Zodiac. It is also arranged to make the whole field have a tea drinking and tea food atmosphere, reflecting the elegance of tea drinking, strolling in this green grass Zhongxing New Village, leisurely enjoying the different experiences and feelings it brings to tourists, and creating a comfortable and elegant taste of tea through the entire outdoor scene. Taiwan’s high-quality tea exhibition and sales area continued to adopt air-conditioning design this year, re-planning the flow of tourists, so that consumers can taste and buy good tea in a comfortable environment, including the tea utensils area also continued to use air conditioning, so that consumers can be more comfortable and leisurely purchase. Specialty agricultural products are also specially raised to make the air more circulating and the environment more comfortable. In addition, in order to alleviate the crowd of people and cars on holidays, the county government will provide free shuttle buses on 5 holidays during the event, from the county stadium to the tea fair venue through the provincial training group and the small arena, everyone is welcome to use.
In order to combine more young people to participate in the tea expo activities, many young people will be attracted to the content of activities, including thousands of people hand shake drink, coffee and cocoa area, artist performance area, Nantou Youth Farm Hall, Sustainable Taste Nantou Pavilion and One Heart Two Night Concert – Embarrassing Electric Night and other pavilions and activities; This year, there are a total of 35 exhibition halls, and a new large-scale event was added during the holiday, with thousands of people making tea on the opening day on October 5, condensing the food and agricultural etiquette of Hakka culture through modern tea, fully demonstrating the hospitable spirit of the Hakka people, cooperating with government policies to promote Hakka food culture and promote local agriculture, and convey and implement the spirit of food and agriculture education. On other holidays, there are the long-awaited tea banquet for 1,000 people, tea party for 1,000 people, livable city – National Day flag-raising ceremony, 1,000 people kneading the ball – good wild fun tea cloth ball music party, one heart and two night concert – embarrassing night and folk song night, closing and 1,000 people hand shake drinking activities, etc., tourists of all ages can listen to music on the green playground, enjoy happy leisure time, and then embark on the way home with the starlight in the sky.
There are also tea and music feasts, antique fried tea, freehand scale tea, and 2024 Impression Dayi and Yun Tianxia, all of which are very suitable for the whole family to participate together. In the Golden Tea Tasting Hall, you can taste the special tea from special tea competitions from all over Taiwan, and you can drink priceless tea at just the copper plate price, adding a lot of tea drinking fun. International tea culture is also one of the important highlights of this time, Persian, India, Japan, Tibetan butter tea ceremony, Taiwan, mainland China, frozen top and other tea arts will be presented in the “International Tea Banquet House”, visitors can immerse themselves in the exotic atmosphere and enjoy the fun of tea tasting. So that the participants can have a broader understanding of the international tea culture and tea industry.
The theme pavilions include: Nantou Qingnong Museum, Taiwan Collection Old Tea House, Organic Tea Theme Hall, Star Tea Factory Hall, High-quality Tea Group Hall, Taiwan Tea Industry Technology and Flavor Characteristics Hall, ITQI Hall, Gold Tea Hall, Rural Good Things Hall, Leisure Agriculture Hall, as well as Tea Industry Low Carbon Life University Hall, World Tea Hotel, Tea Industry Hall, Sun Moon Lake Black Tea House, Wuyue Wuya Alpine Tea House, Frozen Top Tea House, Shanlinxi Oolong Tea House, Grain Source Jiujiu-Tea Rice Fragrance Hall, Songhong Hall, Rose Tea House, Marasan Yushan Plum Fragrance House, Zantan Tea Fragrance Experience Hall… Make this year’s tea fair more rich and wonderful than in previous years. Let Nantou’s tea shine again through the 2024 Nantou World Tea Industry Expo and move towards the world.
The 2024 World Tea Expo will handle a small tour of Nantou Tea Town, with a total of four routes, all of which can participate in the tea fair activities and experience tea towns such as Zhushan, Lugu, Mingma, Songbailing, etc., as well as local special cuisine and sightseeing factories. The event site provides Chinese and English reservation guide and mobile phone direct translation (multi-Chinese) rental service, welcome friends at home and abroad to use more! During the tea expo period, you can ask for a tea expo experience voucher for hotels and homestay accommodation, and you are welcome to Nantou for a two-day or three-day tour!
Over the years, the Nantou World Tea Expo has established a good interactive platform for tea farmers and consumers, all tea farmers have been screened by the county government to have production traceability, organic verification and production and marketing history and other qualifications, and the introduction of tea origin identification technology, to prevent foreign tea from entering, so that consumers can drink at ease, in addition to tea, tourists can also browse coffee cocoa area, agricultural products, tea utensils and food area and other special products. The Nantou World Tea Expo will continue to open up channels and business opportunities for farmers, so that Nantou tea will continue to shine.
